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Sevenfriday Essentials
Best-sellers designed to challenge the norms!
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‘Show Me Don’t Tell Me’ is our motto. Join the community and share your #liveSEVENFRIDAY experience online
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SEVENFRIDAY is a global lifestyle brand that creates industrial inspired watches, eyewear, apparel and accessories for individuals around the world who live everyday like it’s Friday. Pushing and challenging the norms within the industry according to our own beliefs, dreams and experiences, SEVENFRIDAY is a Life attitude.
“SEVENFRIDAY is a brand built on the foundations of taking that leap of faith, one aimed at challenging the ‘norm’ and creating alternatives.”
Dan Niederer, Founder